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><channel><title>Photography marketing</title> <atom:link href="http://www.profitablestudio.com/feed/" rel="self" type="application/rss+xml" /><link>http://www.profitablestudio.com</link> <description>Photography marketing strategies and tips- Running a photography studio.</description> <lastBuildDate>Mon, 31 May 2010 13:10:11 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=abc</generator> <item><title>When is selling &#8216;desperate&#8217; and how to avoid it in your studio&#8230;.‏</title><link>http://www.profitablestudio.com/when-is-selling-desperate-and-how-to-avoid-it-in-your-studio-%e2%80%8f/</link> <comments>http://www.profitablestudio.com/when-is-selling-desperate-and-how-to-avoid-it-in-your-studio-%e2%80%8f/#comments</comments> <pubDate>Mon, 31 May 2010 13:10:11 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[marketing your photography]]></category> <category><![CDATA[photography marketing]]></category> <category><![CDATA[portrait photography marketing]]></category> <category><![CDATA[wedding photography marketing]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=887</guid> <description><![CDATA[&#8220;Do not be desirous of having things done quickly. Do not look as small advantages. Desire to have things done quickly prevents their being done thoroughly. Looking at small advantages prevents great affairs from being accomplished.&#8221; ~Confucius~ &#8220;HI Robert, Firstly thanks  so much for giving us smartshooter viewers great tips about website sales.Very generous of [...]]]></description> <content:encoded><![CDATA[<p><em>&#8220;Do not be desirous of having things done quickly. Do  not look<br /> as small advantages. Desire to have things done quickly prevents<br /> their being done thoroughly. Looking at small advantages prevents<br /> great affairs from being accomplished.&#8221;</em> ~<strong>Confucius~</strong></p><div></div><div><em><br /> &#8220;HI Robert, Firstly thanks  so much for giving us smartshooter<br /> viewers great tips about website sales.Very generous of you.</em></p><p><em>Now I have a question about offering specials. Usually<br /> specials are associated with desperation, failure to sell based on<br /> talent.</p><p></em><em> Imagine a doctor offering 20% off an annual check up.  Most of<br /> us would be suspicious of a doctor who needs to resort to price<br /> reductions and coupons.</p><p></em><em> What about telesales: calling residents and businesses  in the<br /> area with photography specials?</p><p></em><em> What&#8217;s wrong with that? But does it not send out the  same<br /> message: I need you to come to me because I cannot get business to<br /> flow to me: Thanks for your thoughts on this. Lawrence.&#8221;</em></div><div><div><strong><br /> Thanks for your email Lawrence and you&#8217;re welcome.</strong></p><p>Me thinks you&#8217;re referring to <strong>shootsmarter.com</strong>, not<br /> smartshooter.</p><p><span style="font-size: medium;"><em> (As many of you know I am a monthly contributor  to Will<br /> Crockett&#8217;s <a href="http://clicks.aweber.com/y/ct/?l=Iw9qy&amp;m=1biSjplROcDwTH&amp;b=ru3W.NVlGiBem8l9B723aA" target="_blank">shootsmarter.com</a>, one of the best and most<br /> comprehensive photography resource websites available anywhere-<br /> Lawrence is referring to last months article that I wrote on web<br /> design 101)</em></span></p><p>All spelling aside, of which I am a huge offender so don&#8217;t feel<br /> bad, let me address your question.</p><p><strong><span style="text-decoration: underline;">First off, I don&#8217;t agree with you on your observation  that<br /> specials are based on desperation. </span></strong> I have seen many  doctors, not<br /> family docs, but plastic surgeons and chiropractors use very<br /> aggressive offers and pitches.</p><p>Perhaps regular doctors don&#8217;t really need to market, given<br /> their position, authority and the momentum within the institutions<br /> they serve in. Bottom line: docs are a bad example for comparison,<br /> but your point is taken: reducing price= desperation.</p><p>Offering a reduced price, is done alone, is weak and makes not<br /> a marketing strategy. Using simple concepts in conjunction is key.</p><p>Of course, you need to take a certain approach, and the very<br /> best angle is a classic advertising fundamental known as &#8220;Reasons<br /> Why&#8221; advertising.</p><p>This is a simple concept. Tell people why you are offering the<br /> special, and in their minds, deep in their sub-conscious, a few<br /> wheels and gears go<strong> click and whirr</strong> and all comes  together to make<br /> perfect sense.</p><p>(If you want to research this more, there is a huge amount of<br /> proof and research available. One of the best books ever written on<br /> this topic is by Robert Cialdini, <strong>Influence: The Psychology of<br /> Persuasion.</strong> By far one of my favorites. Also,  <strong>Reasons  Why<br /> Advertising b</strong>y John E.Kennedy, is a must read classic.)</p><p>I would dare go the complete opposite to your statement. You&#8217;re<br /> suggesting that selling based on talent is the way to go. Frankly,<br /> I don&#8217;t see that working at all. Where&#8217;s the angle, the reason, the<br /> urgency, the benefit, the offer? Talent is cool, but in the minds<br /> of most, you need to <span style="font-size: medium;"><strong>PROVE</strong></span> it.  And still explain why. Saying<br /> because &#8220;I&#8217;m talented&#8221; ain&#8217;t enough.</p><p>A doc, or anyone in any business for that matter, needs to<br /> explain why acting on their offer would make sense. Creating a<br /> better price is one angle. But, pile on top of that the major<br /> benefits, and you have a winning combination.</p><p>Selling based on creating an offer that is, first off,<br /> applicable to that audience (called targeting, by the way), is<br /> attractive to that target and is time sensitive is the main key.</p><p>In other words, the offer must make them salivate. Get their<br /> greed glands going, and is (a great deal is one of the mostest<br /> bestest ingredients) going to get them off their butts. Time<br /> sensitive. But again, explain why and the major benefits.</p><p>Besides explaining to them WHY you are having the offer, using<br /> fear of loss (time sensitive deadlines) is one of the most powerful<br /> human motivators known to mankind.</p><p>Read the book: <strong>&#8220;SWAY: The Irresistible Pull of Irrational<br /> Behavior&#8221;</strong> by Ori Brafman for ample proof on exactly how  powerful<br /> this is.</p><p>When I interview a wedding couple, after I give my complete and<br /> most compelling story, I tell the couple that I can&#8217;t guarantee the<br /> date if they wait. This triggers fear of loss. Assuming I did a<br /> good job, connected with them and created enough desire for my<br /> service. Sometimes, I sweeten the deal if they act now.<br /> None of this is acting out of desperation. Nor is it perceived<br /> as such.</p><p>I offer many specials throughout the year  Fairy Day, Rock Star<br /> Day, Senior specials, Babies First Year Wall panel, gift<br /> certificates, Mothers Day specials, 5 Year Family Plan, Kreative<br /> Kids Klub&#8230;.on and on&#8230;..</p><p>Does a  doc need to create such offers? I would think not, so,<br /> again, a doc is a bad example.</p><p>But why not an optometrist for example. I&#8217;ve seen some of the<br /> best in our area offer two for one and 50% off deals. I don&#8217;t think<br /> anyone perceived it as desperation.</p><p>Telesales: You mentioned this one. I only seen telemarketing on<br /> a few occasions for photography pitches. I know for a fact that<br /> they work. Maybe not so much in todays world where there are too<br /> many restrictions and rules. But, we occasionally call our past<br /> clients and tell them about an upcoming offer, so to some degree<br /> this can work.</p><p>But, using telesales as an example is in my opinion a lousy<br /> one, since so few, if any, actually use this technique. So to use<br /> it as an example almost makes it redundant.</p><p>Sadly, one of the main reasons most don&#8217;t call is because their<br /> not motivated enough. This is a nice way of saying they&#8217;re lazy.<br /> One photographer I know, Dale Powers, emailed me for advice on how<br /> to approach those who entered a draw for a family portrait at a<br /> local display he had put on a few weeks prior.</p><p>We created a consolation prize letter (free session and 8&#8243;x10&#8243;)<br /> to everyone who entered,  and the idea was to mail to them all. But<br /> Dale wouldn&#8217;t wait. Instead, he got on the horn and called and<br /> called and called and booked and booked and booked&#8230;..</p><p>In my opinion, the only time a marketing move would come across<br /> as desperate would be when any of the above mentioned ingredients<br /> were lacking. When there not enough spoken, or said, or explained,<br /> then it leaves too much in the minds of your potential leads to<br /> fill in the blanks.</p><p>You must take them by the hand and walk with them. Lovingly.</p><p>Added to that, if indeed someone actually, in reality, were<br /> truly desperate, for whatever reason, then this would put them at<br /> the highest risk of being perceived as, well, desperate.</p><p>Being in business means understanding how to marketing, sell,<br /> connect and truly grow your business. This takes a load of guts and<br /> determination. Not to mention imagination and innovation.</p><p>Often, in the face of desperate circumstances, it takes oodles<br /> of fortitude to stay focused on what we truly desire. Our own<br /> personal vision and dream. When desperation becomes bigger then we<br /> are, this is the true danger zone.</p><p>yours in photography,<br /> Robert Provencher</p></div></div><div>HOT NEWS: <a href="http://clicks.aweber.com/y/ct/?l=Iw9qy&amp;m=1biSjplROcDwTH&amp;b=1yxi4pJOf_QX.pJkFrLbVg" target="_blank">Earn Over $5,000.00 a Day Shooting Fairies.</a></div><div><a href="http://clicks.aweber.com/y/ct/?l=Iw9qy&amp;m=1biSjplROcDwTH&amp;b=tk6CUt5GCTyF7VaWPTNvvw" target="_blank">The Platinum  Club Photographers Marketing Newsletters and Audios are available as instant download.</a></div><p><a href="http://clicks.aweber.com/y/ct/?l=Iw9qy&amp;m=1biSjplROcDwTH&amp;b=KBfCTje9wlt2QPjBjCVmFQ" target="_blank">www.ProfitableStudio.com</a><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=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[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/when-is-selling-desperate-and-how-to-avoid-it-in-your-studio-%e2%80%8f/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>We shoot sexy&#8230;.</title><link>http://www.profitablestudio.com/we-shoot-sexy-2/</link> <comments>http://www.profitablestudio.com/we-shoot-sexy-2/#comments</comments> <pubDate>Mon, 26 Apr 2010 13:46:21 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=855</guid> <description><![CDATA[&#8220;Desire is the key to motivation, but it&#8217;s the determination and commitment to an unrelenting pursuit of your goal &#8211; a commitment to excellence &#8211; that will enable you to attain the success you seek.&#8221; ~Mario Andretti~ Last week I was in Chicago running the three day, No Bs Photo Success Inferno. This was our [...]]]></description> <content:encoded><![CDATA[<div><div><div><div></div></div><div><blockquote><div><em>&#8220;Desire is the key to motivation, but it&#8217;s the determination  and commitment to an unrelenting</em><em> pursuit of your goal &#8211; a  commitment to excellence &#8211; that will enable you to attain the success you</em><em> seek.&#8221;</em><strong> ~Mario Andretti~</strong></div><div><strong> </strong></div><div><strong>Last week I was in Chicago running the three day, No Bs  Photo Success<br /> Inferno. This was our 5th such Inferno, and many members told me it was<br /> the best yet.</strong></div><div><strong> </strong></div><div><div>Although I am exhausted, I always learn tons. I personally believe  that no matter<br /> your age or experience or achievement, <span style="font-size: large;">learning is the  BEST thing you can do for yourself.</span> So I benefit, as well as  those who know<br /> and understand this idea.</div></div><div>It keeps you sharp, prosperous, motivated, less inclined to  complaining, and<br /> inspired.</div><div><div>One person who inspires me is a guy by the name of Danny Rabalais. I  met Danny<br /> a few years ago. He attended as a student our five day course at Niagara  School<br /> of Imaging. He flew all the way in from California. Now that&#8217;s  dedication!</div></div><div>Danny has skyrocketed his photography business. And I mean into<br /> the stratosphere skyrocketed. Anytime someone complains or blames,<br /> I think of Danny.</div><div>He&#8217;s the guy who personifies the saying:<br /> <span style="color: #ff0000; font-size: large;"><br /> <span style="font-family: Verdana;">&#8220;Ready, Shoot, Aim&#8230;&#8221;</span></span></div><div><span style="color: #ff0000; font-size: large;"><span style="font-family: Verdana;"> </span></span></div><div>He&#8217;s had more success, and opportunities in the last year  than you can shake a<br /> stick at. But, opportunities aren&#8217;t chance. He helped move things along<br /> by getting it done. Action. Speed. No excuses. <span style="font-family: Verdana; font-size: medium;"><strong>Move, move, move!!!</p><p>You see&#8230;&#8230;</strong></span></div><div><span style="font-family: Verdana; font-size: medium;"><strong> </strong></span></div><div><em>The universe loves speed.<br /> <img src="../images/ws4.jpg" alt="" width="264" height="132" /><br /> </em></div><div>So it should not have come as a surprise to. It did, but it  should not have,</div><div>when I asked Danny to speak for three hours at this Inferno,  that he would<br /> go above and beyond&#8230;..crazy stuff&#8230;.keep reading.</div><div>First off, Danny has never spoke at any event before. But I  knew in<br /> my heart that people would love him and his wife Dianne&#8217;s message.</p><p>They are down to earth. Successful. And most folks can relate to  them.</p></div><div>This makes them excellent choices to go see and learn from.  But Danny and Dianne took it up a notch. They did two things:</div><div>*ONE: they ran their own 6 hour event the day before, limited  to 12 people, on<br /> shooting boudoir portraits. Danny told me the demand was so great he  could have run another easily. I popped in occasionally on his class,  and after witnessing him and Dianne, and hearing what the other  attendees had to say, I believe he could have charged double or triple  what he did. It was THAT good.</div><div>*TWO: Danny and Dianne completed a full manual and DVD based  on<br /> his style of boudoir photography. How cool is that. They managed to  create,<br /> book out, and publish and manual and DVD all within a few months prior<br /> to the inferno.<br /> <img src="../images/ws3.jpg" alt="" width="217" height="302" /></div><div>Did I mention the universe loves speed?</p><p>In the end, did Danny and Dianne hit a  home run? All the way out of  the<br /> park! Into the next county I might add.</p></div><div>Two very important point I want you to understand here. One,  when<br /> you want to do something, just do it! Take Danny&#8217;s cue:<br /> Ready, Fire, Aim!<br /> <img src="../images/ws5.jpg" alt="" width="278" height="198" /></div><div>You&#8217;ll figure it out. And two, if you want to learn how Danny  and Danny get those<br /> amazing boudoir portraits, get your hands on their manual and DVD.</div><div>I have not seen a more specific, down to earth,  this-is-how-you-get-er-done,<br /> complete set of instructions on shooting boudoir photography than Danny  and<br /> Dianne&#8217;s manual and DVD.</div><div>You don&#8217;t have to fly a thousand miles to attend a live  event. It&#8217;s all in there!</div><div><span style="text-decoration: underline;"><em><strong>Here&#8217;s a few pages as sneak peek:</strong></em></span><br /> <img src="../images/ws1.jpg" alt="" width="576" height="540" /></div><div><img src="../images/ws2.jpg" alt="" /></div><div>In this manual, Danny tells it like it is, in a  straightforward, down to earth,<br /> no-nonsense style that most of us can relate to.</p><p>To get your hands on this amazing manual and DVD, simply go to their <a href="http://www.boudoirtraining.com/" target="_blank">website</a>.</p><p>I DO NOT make a single dime on this plug, so you know. I simply  believe that<br /> if you want to master this style of photography, this is what you need.</p><p>Nothing more.</p></div><div>Cool?<br /> <img src="../images/ws6.jpg" alt="" width="172" height="241" /></div><div>To your success!</div><div>Yours in photography&#8230;</div><div>Robert Provencher</div></blockquote></div><blockquote><div>HOT NEWS: The <a href="../products/the-enchanted-forest-fairy-portrait-success-system/" target="_blank">Earn Over $5,000.00  a Day Shooting Fairies </a>and <a href="../products/platinum-club-mastermind-newsletters/" target="_blank">The Platinum  Club Photographers Marketing Newsletters and Audios</a> are available as instant download.</div></blockquote><div><blockquote><p><a href="../home/" target="_blank">www.ProfitableStudio.com</a></p></blockquote></div></div></div><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=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[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/we-shoot-sexy-2/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Email from Natanis&#8230;</title><link>http://www.profitablestudio.com/email-from-natanis/</link> <comments>http://www.profitablestudio.com/email-from-natanis/#comments</comments> <pubDate>Sun, 11 Apr 2010 13:39:11 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[marketing your photography]]></category> <category><![CDATA[photography business]]></category> <category><![CDATA[photography marketing]]></category> <category><![CDATA[photography marketing strategies]]></category> <category><![CDATA[wedding photography marketing]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=845</guid> <description><![CDATA[Hey Rob! About 8 years ago, in my previous career as a hairstylist I prayed for inspiration to grow my client base and be more successful. God just dropped it into my spirit to start sending thank you cards out to my clients. I started that day making and sending out postcards to my clients [...]]]></description> <content:encoded><![CDATA[<p style="padding-left: 30px;"><span style="font-size: medium;">Hey  Rob!</span></p><div style="padding-left: 30px;"><span style="font-size: medium;"><br /> </span></div><div style="padding-left: 30px;"><span style="font-size: medium;">About  8 years ago, in my previous career as a hairstylist I prayed for  inspiration to grow my client base and be more successful. God just  dropped it into my spirit to start sending thank you cards out to my  clients. I started that day making and sending out postcards to my  clients to thank them for being such a special part of my life. I kept  them short, but personal, expressing my gratitude to them for choosing  me as their stylist, and letting them know that I was also their friend.  In about 2 months, my client retention rate went from between 70 and  80% up to about 98%!! I was amazed at what such a simple little gesture  meant to people. Even an 8 year old boy came back to me because I had  sent him a note to let him know I enjoyed meeting him and was thankful  for the opportunity to serve him. After a short while I had clients  coming back to me telling me about the collection they had on their  bulletin boards at home and how their friends would look for the latest  card when they came over for coffee. I was blown away by the  effectiveness of a little thoughtfulness and how it put $$ in my pocket!</span></div><div style="padding-left: 30px;"><span style="font-size: medium;"><br /> </span></div><div style="padding-left: 30px;"><span style="font-size: medium;">Fast  forward 6 years. I am now doing photography not full time, but working  my way up in my small little town. I had forgotten about this wonderful  tool for building my last career, so imagine my surprise when I opened  the link and discovered this! Thank you so much for including the info  on your profitable photography studio website. I plan to talk to many  people I know about signing up! I know hairstylists all over, Mary Kay  sales people, and other business people who will benefit so much from  this program! It&#8217;s so simple and easy, they would be foolish to not at  least give it a try! I also plan to use the program as an additional  service for clients who can pay me to send out cards on their behalf or  sign up to do it themselves! I think I&#8217;ll even throw in the images they  want to use for free as an incentive! SWEET!</span></div><div style="padding-left: 30px;"><span style="font-size: medium;"><br /> </span></div><div style="padding-left: 30px;"><span style="font-size: medium;">I&#8217;m  very excited about this opportunity, and wanted to express my  gratefulness to you for being so transparent about your business  practices. I have enjoyed following you as a friend on Facebook and I&#8217;m  looking forward to seeing you in Edmonton in April for your No BS  Roadshow! 2010 is going to be an amazing year!!</span></div><div style="padding-left: 30px;"><span style="font-size: medium;"><br /> </span></div><div style="padding-left: 30px;"><span style="font-size: medium;">Natanis  Davidsen</span></div><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=6eeec5b0d1a73d0dc3994af3380ecf1a6702fac1d7e6acd7323c04e2fd610d467e85b6b18293a74555aaa4afb9ad255c67dfb8bbb7a5bda71bbd4de1a79ee0aa92060a5dba57e57fa5d87b23e9a9f6753062bf951856887e7199cf833418ba2d4468d89ba432ea579b9052a483764c5518806b2ba3719393abf98847d616c9bff78bcebb4cdf865f64450c936efd9cad6e85f21ff9b7321aec6d6f2f331833f753cfc048f2f74b339d62d2976b6c6767079756d100bb04ec07af3f87c069962748c338aa21d4934df6fc34b2929700f911fa44888aed891147c58415e46cf9711c46ba735f8b7a7a4569913bc8724aefc5c747fe3c27d44e27b5dbd58aedccab423648706ffec2149dbd5ef9a9982ad6befcc03782bdd870bcf5eb9b060450a15cc9681c3fb7ca0327a8b4d0a16dcd3cd19220e8e9f2e0880723f58a8226e4a0ff1af2180443bb9b80511f7868cc0b6c36c73e3ce108873a8580ccb222104eeec4f40679542a2031159294230447420449fa1c101e7bb211a15e2f5d26d63c4c77ca11a7097b8c94017be78ad9dfe2c5e769d29b329d458237c6cd9226e7134e2044dd3f89e80bada6dc72957edb450e79ee82fa39eb322c411493e0ec06f7e97d3feca6f5ba2ba6a9b6dc5152c1fc659e328ad0f5640287854edf47854ede9b[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/email-from-natanis/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Are you bold enough with your photography studio marketing?</title><link>http://www.profitablestudio.com/are-you-bold-enough-with-your-photography-studio-marketing/</link> <comments>http://www.profitablestudio.com/are-you-bold-enough-with-your-photography-studio-marketing/#comments</comments> <pubDate>Sun, 21 Feb 2010 04:19:45 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[marketing your photography]]></category> <category><![CDATA[photo marketing]]></category> <category><![CDATA[photography business]]></category> <category><![CDATA[photography marketing]]></category> <category><![CDATA[photography marketing strategies]]></category> <category><![CDATA[portrait photography marketing]]></category> <category><![CDATA[wedding photography marketing]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=772</guid> <description><![CDATA[Are you bold enough with your studio marketing? Or are you boring, stale, dull, lifeless and sterile like most business's out there? The biggest mistake you can make in marketing your studio is to be boring...zzzzzzzzzzzz.... This happens when we are afraid to offend, hurt or upset some group, peer or afraid to look cheap, [...]]]></description> <content:encoded><![CDATA[<pre style="padding-left: 30px;">Are you bold enough with your studio marketing? Or are you boring,
stale, dull, lifeless and sterile like most business's out there?

The biggest mistake you can make in marketing your studio is to be
boring...zzzzzzzzzzzz....

This happens when we are afraid to offend, hurt or upset some
group, peer or afraid to look cheap, brash or to the point.

We then suffer from the copycat syndrome and we start to be clones of
big business corporations and every other photographer out there.

We become victims of the media reps who try and sell us 'image' ads.

D-uh....

This is called marketing incest- it gets dumberer and stupider as
time goes on.

Do you want to know the biggest, meanest most successful marketing
strategy I ever used? And it built me a huge business photographing
babies still does to this day, 11 years later....

It was a one page, two sided, black &amp; white photocopied sales letter.

And I used the biggest, ugliest stamps I could get, and often
plastered stickers all over it.

Ugly. But it worked. It communicated with people (targeted of course)
and jumped right out and grabbed them by the ears and asked
them to buy.

And buy they did.
Listen, you can't be shy when it comes to getting the word out there
about your studio. Michael Ayers gets razzed by his fellow Rotarians
for being the most blatant self promoter. Hey, can you argue with his
success, can you?

Being boring IS the biggest mistake in marketing. Copying others and,
God forbid, trying to look like a big corporation. (why would anyone
in the right mind want to look like a huge, lifeless, soulless, cold
and dull corporation is beyond me.

Make some noise. Don't be shy. Get loud and be heard. Talk to people
like they are people. That's how I spoke in all my studio newsletters
that I'd send out. People resonate with people. Not politically
corrected, sublime and boring marketing.
</pre><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=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[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/are-you-bold-enough-with-your-photography-studio-marketing/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>How to develop and bring a sparkling, enthusiastic and energetic personality to each session!</title><link>http://www.profitablestudio.com/how-to-develop-and-bring-a-sparkling-enthusiastic-and-energetic-personality-to-each-session/</link> <comments>http://www.profitablestudio.com/how-to-develop-and-bring-a-sparkling-enthusiastic-and-energetic-personality-to-each-session/#comments</comments> <pubDate>Sun, 21 Feb 2010 03:54:22 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[marketing your photography]]></category> <category><![CDATA[photography business]]></category> <category><![CDATA[photography course]]></category> <category><![CDATA[photography marketing]]></category> <category><![CDATA[photography marketing strategies]]></category> <category><![CDATA[portrait photography marketing]]></category> <category><![CDATA[wedding photography marketing]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=738</guid> <description><![CDATA[Just posted this new article in the articles section&#8230;.. By far, one of the most petrifying experiences I ever had was years ago, when I was 20, at an Amway meeting (yes, I was in Amway for about a year– it was in retrospect one of the best things that happened to me. Not because [...]]]></description> <content:encoded><![CDATA[<p style="padding-left: 30px;">Just posted this new article in the articles section&#8230;..</p><p style="padding-left: 30px;">By far, one of the most petrifying  experiences I ever had was years ago, when I was 20, at an Amway meeting  (yes, I was in Amway for about a year– it was in retrospect one of the  best things that happened to me. Not because of the company itself– I  personally am not crazy about network marketing set ups, often referring  to it as capitalism on steroids, unless they have a solid product,  process or service– but because it exposed me to some of the best  training and success tools, books, people etc ..), where I was scheduled  to give a 2 minute speech on a particular product.</p><p style="padding-left: 30px;">I walked  to the podium, placed my notes on it and both hands on either side of  the podium and commenced to freeze up. Oh, I also started  hyper-ventilating. It was awful! I stood there, paralysed, breathing so  heavy they could hear me way at the back of the room. All I could think  of was the fact that there was an exit door behind me and to my left.  Run!! Run now!!! Escape, get the hell out of this hell you walked into.</p><p style="padding-left: 30px;">(NOTE:  Let me get this clear to you, because I know some of you will understand  this from a totally distorted angle: I was not freaking out because I  was in Amway. I was freaking out because I was in front of people, all  eyes on me. You know, public speaking stuff.)</p><p style="padding-left: 30px;">I stood there for about 30  seconds, frozen, heaving, while the look of horror on those in the  audience increased by the second. Eventually, I started reading my  notes. I literally speed read every word, not once daring to look up.  Then , when done, I read my last line which was “Are there any  questions?”  As soon as I said this and actually looked up, and looked  out at the audience, an immediate sense of relief came over me. Not only  because I was done, but for some strange reason seeing their faces put  me at ease.</p><p style="padding-left: 30px;">That was the first and last time I ever  froze-up in front of an audience. Years later I joined Toastmasters and  started learning and experiencing the anxiety and fear of public  speaking in a controlled and workshop environment. I still felt anxious,  scared to death, knees knocking, stomach like a tornado of  butterflies,  but with persistence and practice I managed to line up the  butterflies and get them to fly in formation.</p><p style="padding-left: 30px;">It took  me about fifteen structured speeches in that period of my life before I  actually started to feel confident. And that feeling of confidence was  just the start. That was kindergarden stuff compared to the skill-level I  feel today. I was just starting to feel confident.</p><p style="padding-left: 30px;">What does  this tell me? It tells me that getting good at something takes time,  application, practise, persistence, and a whole heap of willingness to  move through the fear. Fear will ALWAYS be there. You just have to be  willing to move ahead in spite of it. I had a desire to get good, and I  was willing to pay the price to achieve that.</p><p style="padding-left: 30px;">Okay, lean in and listen carefully. I want to tell you something  of paramount importance. Most folks won’t ever understand this simple  idea that I am trying to convey to you. They go to their graves never having explored and revealed  their true desires, skills and talents, forever happy with the safety of  whatever rationale and excuse-du-jour works for them and soothes the  anxiety and bubbling fears that attempt to rise up. Their  rationale is like a balm that temporarily calms the spirit and passions,  forever locking them up. They actually believe that those fears are  like dragons trying to escape from behind their self-imposed steel bars,  and when set free will destroy everything in it’s path.</p><p style="padding-left: 30px;">Not so.</p><p style="padding-left: 30px;">Here’s  the truth: The fact is, 99.9999% of us are NOT born with that much  talent or skill. Of course, we may be predisposed to certain areas, like  having a great voice, or we may even have a great funny bone because we  grew up with funny parents, but for the most part we need to face up to  and break through the self-imposed rational layered fears and start the  path of self-discovery. Let the curtain rise, so to speak.</p><p style="padding-left: 30px;">I say  this because we are photographers and being a photographer means being  able to communicate with people. The number one source of fear and  anxiety has to do with communicating with people. If you overcome these  fears by whatever means, experiences, challenges or practices available,  you will let your personality shine through. You only get there through  work and practice. There are no shortcuts or easy roads, so you may as  well accept the challenge.</p><p style="padding-left: 30px;">When fears  and lack of confidence take over and create roadblocks for you, it only  means you lack the experience in that area you are struggling with. For  many of us, it’s two fold. Dealing with people, of all ages, in many  different scenarios, many of which are high stress IE weddings,  multi-generational family shoots, and, gulp, the 2 year old session,  and, dealing with the technical side of things.</p><p style="padding-left: 30px;">You must know how to direct and lead with  confidence, plus, you must be aware of lighting, composition, posing,  expressions and wrap all these things up into one big zen like ball that  personifies you, the photographer, who all are willing to follow, enjoy  being around, having their photos created by, and when all is said and  done, they say: <em>“that was fun!”</em>. And you have the knowledge and  confidence and knowing that you did your best, created some kick butt  images and ultimately are heading to a nice, beefy sale.</p><p style="padding-left: 30px;">You only get there one way. Practice. Hard  work. Challenge your fears. Keep growing. There are no manuals,  workshops, tips, steps, seminars that will replace the work YOU must do  to achieve that blissful level of confidence that radiates from within  you. You, and only you can climb that mountain, slaying the dragons as  you climb. Hard? Yes. Worth it? You bet. More than I could ever explain.  You end up with a whole new side of you, a whole new skill set that  never goes away. It’s for life!</p><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=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[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/how-to-develop-and-bring-a-sparkling-enthusiastic-and-energetic-personality-to-each-session/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Email from Jill</title><link>http://www.profitablestudio.com/email-from-jill/</link> <comments>http://www.profitablestudio.com/email-from-jill/#comments</comments> <pubDate>Wed, 10 Feb 2010 12:31:41 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[photography business]]></category> <category><![CDATA[portrait photography marketing]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=711</guid> <description><![CDATA[Hi Robert, My name is Jill Luckett and I own Luckett Portrait Studio in Baton Rouge LA.  We have been in business since 1956 (before I was born). I am telling you this because I have been doing this forever and I have heard 100&#8242;s of speakers and teachers throughout the years, but I have [...]]]></description> <content:encoded><![CDATA[<blockquote><p style="padding-left: 30px;">Hi Robert,</p><p>My name is Jill Luckett and I own Luckett Portrait Studio in Baton Rouge LA.  We have been in business since 1956 (before I was born).</p><p style="padding-left: 30px;"><span style="text-decoration: underline;">I am telling you this because I have been doing this forever and I have heard 100&#8242;s of speakers and teachers throughout the years, <strong>but I have never found one as motivational as you are.</strong></span></p><p style="padding-left: 30px;">Whenever I get an email from Nobs I can&#8217;t wait to open it and see what you&#8217;ve got to say. When I feel that inevitable sense of fatigue, ( maybe from doing this for over 30 years or maybe because I need more vitamins) I can always count on you to pump me back up.</p><p style="padding-left: 30px;">I have saved all your emails since the first  one I received at least a couple of years ago which is kinda funny considering the last message about sitting at the feet of the gurus. However, when it comes to motivational gurus, you are the real thing&#8230;..</p><p style="padding-left: 30px;">With genuine admiration,<br /> Jill</p></blockquote><p style="padding-left: 30px;">******************</p><p style="padding-left: 30px;">Thanks Jill&#8230;.appreciate the comments&#8230;Rob</p><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=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[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/email-from-jill/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>HOW TO CREATE KICK-BUTT IMAGES FOR PRINT COMPETITION Part One</title><link>http://www.profitablestudio.com/how-to-create-kick-butt-images-for-print-competition-part-one/</link> <comments>http://www.profitablestudio.com/how-to-create-kick-butt-images-for-print-competition-part-one/#comments</comments> <pubDate>Mon, 01 Feb 2010 12:38:00 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[marketing your photography]]></category> <category><![CDATA[photography business]]></category> <category><![CDATA[photography marketing]]></category> <category><![CDATA[photography marketing strategies]]></category> <category><![CDATA[portrait photography marketing]]></category> <category><![CDATA[wedding photography marketing]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=696</guid> <description><![CDATA[Awards are only a publicity gimmick.&#8221; ~Tony Randall ~ I received an email from Kinga, who&#8217;s entering her first print competition, which prompted me to write about publicity AND print competitions. I have a ton to say on these important topics so am dedicating several parts to it&#8230;&#8230; Here&#8217;s part one&#8230;enjoy&#8230;&#8230;. &#8230;.starting with her email [...]]]></description> <content:encoded><![CDATA[<p style="padding-left: 90px;"><em>Awards are only a publicity gimmick.&#8221;</em><br /> <strong> ~Tony Randall ~</strong></p><div style="padding-left: 30px;"></div><div style="padding-left: 30px;">I received an email from Kinga, who&#8217;s entering her first print competition, which prompted me to write about publicity AND print competitions. I have a ton to say on these important topics so am dedicating several parts to it&#8230;&#8230;</div><div style="padding-left: 30px;">Here&#8217;s part one&#8230;enjoy&#8230;&#8230;.<br /> &#8230;.starting with her email</div><div style="padding-left: 30px;"><em>&#8220;Hi Rob!<br /> I decided to enter my first competition prints this year at the provincial<br /> APPA&#8230;I am struggling a bit with the rule of thirds. If I follow the rule, the<br /> image is not centered/symmetrical with the background and I feel it may look<br /> weird and &#8220;off&#8221;.</p><p>I have attached 4 images, and hoping you could take a peak? Don&#8217;t be afraid<br /> to tell me how it is, I have a box of kleenex handy and will get over it<br /> <img title=";)" src="http://webmail.profitablestudio.com/themes/graphics/emoticons/wink.png" alt=";)" align="middle" /> I&#8217;d love any input. Kinga.&#8221;</em></div><div style="padding-left: 30px;"><em> </em></div><div style="padding-left: 30px;"><strong>My reply&#8230;&#8230;.</strong><em>&#8220;Kinga, competition is a weird, wonky, different animal altogether. Rule numero uno: impact.</em></div><div style="padding-left: 30px;"><em> </em></div><div style="padding-left: 30px;"><div><em>Images must have visual impact and tell a story of sorts. Your images are<br /> excellent. For competition I&#8217;d lose the baby and the bride looking at the camera.</em></div></div><div style="padding-left: 30px;"><div><img src="../images/kinga3.jpg" alt="" width="200" height="126" /></div><div><img src="../images/kinga4.jpg" alt="" width="200" height="300" /></div><div><img src="../images/kinga1.jpg" alt="" /></div><div><img src="../images/kinga2.jpg" alt="" /></div></div><div style="padding-left: 30px;"><div><div><em>Looking at camera shots are very hard to make work in comp. Unless they have something  about the &#8216;eye&#8217; and the expression that really, really rocks! the baby, well, boring.<br /> Nice, mom would love this, judges would yawn&#8230;..btw, rules of third aren&#8217;t etched in stone. some images need to go in the center whenever that&#8217;s what works&#8230;.</em></div><div><em> </em></div><div><em>&#8230;..are u in the <a href="http://clicks.aweber.com/y/ct/?l=Iw9qy&amp;m=1f13qSDm0cDwTH&amp;b=dk1KHVGqKWNQ77t3J6TGjA" target="_blank">forum</a>? if so, go to the downloads, look for Robs (that&#8217;s me!) marketing materials, and dig up the publicity report I created. in it, at the end, is a section on print competitions&#8230;..cool? Rob&#8221;</em></div></div></div><div style="padding-left: 30px;"></div><div style="padding-left: 30px;">Here&#8217;s an excerpt from that report&#8230;&#8230;&#8230;&#8230;&#8230;</div><div style="padding-left: 30px;"> SUCCESS WITH PRINT COMPETITIONS</p><p>One of the easiest ways to get free publicity is by winning awards at print competitions. Throughout the years I&#8217;ve won my fair share of ribbons and plaques and have a wall plastered with them. I received a lot of publicity and here&#8217;s what I&#8217;ve discovered works in print competition&#8230;</p><p>First off, print competitions are rarely a reflection of the real business world of running a studio. It is a universe unto itself and the rules are unique. Think about other competitions in other areas such as the academy awards or dog shows or figure skating or karate tournaments or horse shows or whatever, where the guidelines are based on unrealistic and sometimes bizarre views, and the only thing that matters is how technically correct the presentation is.</p><p>If a hunting breed takes top ribbon at a dog show, does that mean he&#8217;ll do well in the field under realistic conditions? No guarantee. If a photographer pulls off many first place ribbons, does that guarantee him or her business, success, satisfied clients, or great looking photographs under realistic circumstances? Not a chance.</p><p>The rules in competition can seem very odd, strict and a true antidote to creativity, however, they are set up with solid intentions and you will benefit immensely if you go in with the right mindset. But recognize them for what they are: an aspect of your photography career that ought to be given your utmost attention, but not the end all be all.</p><p>You can&#8217;t take ribbons to the bank or have them create clients for you. But you can get some media attention and this, (besides the great training you will receive photographically, and the fact that you will be tempered by the critiques and &#8220;toughened&#8221; up by the mean old judges when they score your prints less than what your babies deserve&#8230;) and media is a great way to position yourself as a respected artist in your community.</p></div><div style="padding-left: 30px;"><div><div>yours in photography,</div><div>Robert Provencher<a href="http://clicks.aweber.com/y/ct/?l=Iw9qy&amp;m=1f13qSDm0cDwTH&amp;b=DaIJv4NIHL5eI4BUaUOBLA" target="_blank"><br /> </a></div></div></div><div style="padding-left: 30px;"><blockquote><p><a href="http://clicks.aweber.com/y/ct/?l=Iw9qy&amp;m=1f13qSDm0cDwTH&amp;b=DaIJv4NIHL5eI4BUaUOBLA" target="_blank"> P.S. I am hitting the road on a  Cross-Canada Road Show with No Bs Photo Success co founder James Hodgins in April 2010</a></p><p><a href="http://clicks.aweber.com/y/ct/?l=Iw9qy&amp;m=1f13qSDm0cDwTH&amp;b=nZhHzlvNpNgkhUjfElXXmw" target="_blank">P.P.S.Want to spend three days with us? Check out the Inferno in Chicago April 19-21, 2010</a></p><p><a href="http://clicks.aweber.com/y/ct/?l=Iw9qy&amp;m=1f13qSDm0cDwTH&amp;b=j2aSC29wAaX0_wPEYekr3w" target="_blank">www.ProfitableStudio.com</a></p></blockquote></div><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=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[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/how-to-create-kick-butt-images-for-print-competition-part-one/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Some  cool photography marketing sites</title><link>http://www.profitablestudio.com/some-cool-photography-marketing-sites/</link> <comments>http://www.profitablestudio.com/some-cool-photography-marketing-sites/#comments</comments> <pubDate>Sat, 16 Jan 2010 20:51:46 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[marketing your photography]]></category> <category><![CDATA[photography business]]></category> <category><![CDATA[photography marketing]]></category> <category><![CDATA[portrait photography marketing]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=638</guid> <description><![CDATA[Photography marketing site Photography marketing site ]]></description> <content:encoded><![CDATA[<p><a href="http://www.pmai.org/" target="_blank">Photography marketing site</a></p><p><a href="http://www.danheller.com/" target="_blank">Photography marketing site</a><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=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[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/some-cool-photography-marketing-sites/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Do you need sneaky, forceful  sales techniques to sell your photography and make tons of dough?</title><link>http://www.profitablestudio.com/do-you-need-sneaky-forceful-sales-techniques-to-sell-your-photography-and-make-tons-of-dough/</link> <comments>http://www.profitablestudio.com/do-you-need-sneaky-forceful-sales-techniques-to-sell-your-photography-and-make-tons-of-dough/#comments</comments> <pubDate>Sat, 16 Jan 2010 20:45:12 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[marketing your photography]]></category> <category><![CDATA[photo marketing]]></category> <category><![CDATA[photography business]]></category> <category><![CDATA[photography marketing strategies]]></category> <category><![CDATA[portrait photography marketing]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=635</guid> <description><![CDATA[&#8220;Never begin the day until it is finished on paper.&#8221; ~Jim Rohn~ Do you need sneaky, forceful  sales techniques to sell your photography and make tons of dough? No. You only need ONE main ingredient,&#8230;. AND, you  need a great product that makes people look and feel good. And you need a steady, constant flow [...]]]></description> <content:encoded><![CDATA[<div style="padding-left: 30px;"><div><em>&#8220;Never begin the day until it is finished on paper.&#8221;</em><br /> <strong>~Jim Rohn~</strong></div><div><strong> </strong></div><div><strong>Do you need sneaky, forceful  sales techniques to sell your photography and make tons of dough?<br /> </strong></div></div><div style="padding-left: 30px;">No. You only need <strong>ONE</strong> main ingredient,&#8230;.</div><div style="padding-left: 30px;"><em>AND,</em> you  need a great product that makes people look and feel good.</div><div style="padding-left: 30px;">And you need a steady, constant flow of them.</div><div style="padding-left: 30px;">Why so many don&#8217;t get this simple formula is beyond me. Instead, they focus on spending time putting out fires, watching teevee, work flowing images, what gear to get, all things techno, and think they are doing well because they are busy, busy, busy.</div><div style="padding-left: 30px;">But not prosperous. Not truly prosperous where they get to do the things they love and aspire to do, and have the freedom to live their lives by their own design.</div><div style="padding-left: 30px;"><strong><em>So, what is that other ingredient you dare ask?</em></strong></div><div style="padding-left: 30px;">Simple: Y<span style="text-decoration: underline;">ou must be totally passionate about what you are selling</span>.</div><div style="padding-left: 30px;"><div>Brimming with<span style="text-decoration: underline;"> fire and enthusiasm.</span> Get this, add the other ingredients, and you&#8217;ve have a no-fail winning combination.</div></div><div style="padding-left: 30px;"><div> Selling is easy. A piece of cake. All you need is <strong>something worthy to sell, </strong><span style="text-decoration: underline;">someone who is eager and hungry for that product or service,</span> and a <em>delivery mechanism for communicating that transaction.</em></div></div><div style="padding-left: 30px;"><div> When I started my first photography studio at 24 years old, I put on a suit, tie, good shoes, nice hair and I hit the streets.  I looked my best and knew little.</div><div>I went after business. I showed up, in person, with as much zeal and focus as I could manage in those innocent and naïve days.</div><div>It worked, in spite of the fact that no one knew who I was. Many appreciated my eagerness and willingness to create my own dream.</div><div>People resonate when someone really wants something. <strong>Desire:</strong> It&#8217;s one of the biggest factors that we use when hiring: Do they really want this?</div></div><div style="padding-left: 30px;"><div>If you truly want clients to want what you have, this will <span style="text-decoration: underline;">fuel the sales process</span> and fire up your enthusiasm, automatically and instantly, without effort.</div></div><div style="padding-left: 30px;"><div> Of course there are external influences upon selling, such as economic, social or cultural pressures, but one should <strong>never give in or quit,</strong> so to speak, and  view the selling process as mere black and white.</div><div>One thing I realized years ago was there is always money. In hard times, the money doesn&#8217;t go away, it&#8217;s all still there. You may need to make a little more noise to get it to come to you, but it will show up.</p></div></div><div style="padding-left: 30px;">yours in photography,<br /> Robert Provencher</div><p style="padding-left: 30px;"><a rel="nofollow" href="http://photographymarketingbootcamp.com/" target="_blank">P.S.I am hitting the road on a  Cross-Canada Road Show with No Bs Photo Success co founder James Hodgins in April 2010</a></p><p><a rel="nofollow" href="http://www.infernoworkshop.com/" target="_blank">P.P.S.Want to spend three days with us? Check out the Inferno in Chicago April 19-21, 2010</a></p><p><a rel="nofollow" href="../home/" target="_blank">www.ProfitableStudio.com</a></p><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=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[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/do-you-need-sneaky-forceful-sales-techniques-to-sell-your-photography-and-make-tons-of-dough/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Boldly go where no one dares‏</title><link>http://www.profitablestudio.com/boldy-go-where-no-one-dares%e2%80%8f/</link> <comments>http://www.profitablestudio.com/boldy-go-where-no-one-dares%e2%80%8f/#comments</comments> <pubDate>Thu, 31 Dec 2009 04:11:37 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[marketing your photography]]></category> <category><![CDATA[photo marketing]]></category> <category><![CDATA[photography business]]></category> <category><![CDATA[photography course]]></category> <category><![CDATA[photography marketing]]></category> <category><![CDATA[photography marketing strategies]]></category> <category><![CDATA[portrait photography marketing]]></category> <category><![CDATA[wedding photography marketing]]></category><guid isPermaLink="false">http://www.profitablestudio.com/?p=615</guid> <description><![CDATA[&#8220;I find it fascinating that most people plan their vacations with better care than they do their lives. Perhaps that&#8217;s because escape is easier than change.&#8221; ~Jim Rohn~ Well, a new year is almost upon us. Which can only mean one thing. Time to gear up those goals for 2010! &#8230;.okay, okay, before you hang [...]]]></description> <content:encoded><![CDATA[<p style="padding-left: 30px;"><em>&#8220;I find it fascinating that most people plan their vacations with<br /> better care than they do their lives. Perhaps that&#8217;s because escape is<br /> easier than change.&#8221;</em><br /> ~Jim Rohn~</p><p style="padding-left: 30px;">Well, a new year is almost upon us. Which can only mean one thing. Time to gear up those goals for 2010!</p><p style="padding-left: 30px;">&#8230;.okay, okay, before you hang up on me, and jump to the &#8216;oh, here he goes with another rant on New Years resolutions&#8217;&#8230;., hear me out. This is vital to your success.</p><p style="padding-left: 30px;">This is so vital, that I always felt that few really got this. And those that do, succeed!!!</p><p style="padding-left: 30px;">I always felt that most struggles, most challenges, most &#8216;lack&#8217;, and pain in our lives, our countries and in the world, is because of one primary reason. And can be easily solved if you know this reason and do something about it.</p><p style="padding-left: 30px;">I don&#8217;t mean to get existentialist on you, but this does make a load of sense, in a general sort of way. What am I talking about?</p><p style="padding-left: 30px;">Most problems and challenges can&#8217;t easily be solved by one simple idea: create a vision of where you want to go.</p><p style="padding-left: 30px;">I am not talking about wishful thinking. I am talking about having a clear idea of where it is you want to go with, whatever  is your scenario. Is it your photography business? Your health? Your bank account? Your photography skills and talents;or lack thereof? on and on&#8230;.</p><p style="padding-left: 30px;">Whatever it is, when you decide to create, in your own mind, a better place, (here&#8217;s the key) in the future, then you move towards that.</p><p style="padding-left: 30px;">You will be challenged, you will meet roadblocks and you will get curve balls thrown at you. These, in my opinion, are all tests, so to speak. Challenges. Tests.</p><p style="padding-left: 30px;">Hey, if this was easy, everyone would get it. And we&#8217;d all be in a better place. But not to be.</p><p style="padding-left: 30px;">Most people who buy educational programs at events and workshops don&#8217;t even get past the first audio CD (or cassette- depending which era you bought yours in and opened that one and only first cassette).</p><p style="padding-left: 30px;">I am convinced right to the very last atom in my body, right down to the tips of my toes, that you can make progress if you put into place a solid plan of where it is you wish to be, say next year, next month, within the next five years, and define what your entire lives&#8217; purpose is.</p><p style="padding-left: 30px;">This requires a certain amount of work, responsibility, faith and, wait for it, that word again- imagination.</p><p style="padding-left: 30px;">Most of us can&#8217;t do this. We can only see day to day. Eat what you kill this week. Never mind next week, let alone next year.</p><p style="padding-left: 30px;">When you look at all the great success&#8217;s and movements, you will always see a plan that was put into place. From D Day to flying to the moon to every successful studio, they all had plans and goals that were put down on paper and taken action on.</p><p style="padding-left: 30px;">My secret weapon is the fact that I know most people are too lazy, uninspired, lacking in ambition, prone to resting on their laurels, prone to resting on their &#8216;excuse du jour&#8217; to really go out there and make a difference.</p><p style="padding-left: 30px;">When I mail out newsletters to all my studio client data base for example, I know I have something that all my competitors do not. What is that &#8216;something&#8217; you ask? Simple. The fact that I&#8217;m actually doing it. Making it happen.</p><p style="padding-left: 30px;">Most won&#8217;t.</p><p style="padding-left: 30px;">So, you have within you the ability to grasp something that most won&#8217;t even get a small step into. All you gotta do is decide what you want, get clear on it, create some goals based on your vision, and be committed. Don&#8217;t get bogged down or distracted by that ego induced voice in your head that&#8217;s trying to get you in a safe place.</p><p style="padding-left: 30px;">Be in the small percentage of those who are brave enough to move into their own futures and boldly go where most dare not.</p><p style="padding-left: 30px;">And what better time than now to get started. A new year is soon here.<br /> 2010 can be the year that you make it happen.</p><p style="padding-left: 30px;">Here&#8217;s an interesting idea, in case you&#8217;re struggling with this: What areas are most lacking in your life and you know you could use some help in? What excuses do you typically lean on to procrastinate?</p><p style="padding-left: 30px;">Be honest.</p><p style="padding-left: 30px;">Take those areas,  make a list and make a goal out of each one.</p><p style="padding-left: 30px;">Even excuses and weakness&#8217;s can give us opportunity to, as Napolean Hill said in the greatest success book of all time, Think and Grow Rich: &#8220;Every adversity, every failure, every heartache carries with it the seed on an equal or greater benefit.&#8221;</p><p style="padding-left: 30px;">Your struggles, your problems and challenges are really opportunities. Unless you want the easy way out. No work, no pain, done for you, like your mama when she used to feed you, wipe your butt and change you.</p><p style="padding-left: 30px;">Well, those days are long gone, and to want the easy way out is still at that level of maturity, or immaturity.</p><p style="padding-left: 30px;">Put on your big boy/girl underwear and go get er done!</p><p style="padding-left: 30px;">Besides, it&#8217;s a load of fun. I have too many experiences in my life and from others who have had similar success to doubt that this works.</p><p style="padding-left: 30px;">Wanna hear the number excuse for failure? You&#8217;re not going to believe this. It&#8217;s truly insane and must be straight from the land of the morons.</p><p style="padding-left: 30px;">Are you ready?</p><p style="padding-left: 30px;">Here it is. The number one excuse I hear most often is: &#8220;I don&#8217;t have the time to read/do all that stuff.&#8221;</p><p style="padding-left: 30px;">Really?? I bet you have time to watch TV every night and you know all about the latest Britney Spears meltdown.</p><p style="padding-left: 30px;">People who use excuses like that are really saying: &#8220;I&#8217;m poor. I&#8217;ve decided to stay that way, so don&#8217;t even try to help me.&#8221;</p><p style="padding-left: 30px;">Listen, I&#8217;m not trying make anyone feel guilty here. Guilt is a negative emotion. If it kicks you in the butt and inspires you to get on to better things, fine. But to stay at the guilt level will not create permanence. I have a whole lot more to  say on that and the &#8216;holding back your success&#8217; powers of the ego, at a later date.</p><p style="padding-left: 30px;">I also don&#8217;t care if you&#8217;re just starting out or been at this many years. There&#8217;s always room for growth. Again, school is never out.</p><p style="padding-left: 30px;">Granted, many photographers get away with an over exhibition of arrogance and ego, but  we can get away with it in in this field. People will still love you, because you make them look good and you have such a cool artistic eye.</p><p style="padding-left: 30px;">However, why not have the best of both worlds. Be prolific in your art and photography, and be progressive, a renaissance, so to speak. Zen like. And., of course, prosperous.</p><p style="padding-left: 30px;">Here&#8217;s a gift for you. I&#8217;ve nagged you enough so I feel I should give you something concrete to help you resolve this. GO HERE and download this pdf file.</p><p style="padding-left: 30px;">Then print it out. This form will be one of the most powerful excercises you will ever do.</p><p style="padding-left: 30px;">Trust me on this one.</p><p style="padding-left: 30px;">Pay close attention to the list of ten issues. It has within it the power to reveal to you where the key is that will unlock the doors to your future. If you are willing and if you are daring and bold enough to go where no one has gone before&#8230;..</p><p style="padding-left: 30px;">See you on the other side!</p><p style="padding-left: 30px;">yours in photography,<br /> Robert Provencher</p><div class="tf_1" style="position:absolute;width:120px;height:9px;overflow:hidden;"><h1 style="font-size:10px;"><br class="tf_2" /><br class="tf_2" />[[T_F]]<a href="http://www.TraceFusion.com/">Data Leak Prevention &#8211; Data Security Solutions &#8211; Information Theft Protection, Detection and Prevention Software Products</a>tracefusion_signature=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[[T_F]]</h1></div> ]]></content:encoded> <wfw:commentRss>http://www.profitablestudio.com/boldy-go-where-no-one-dares%e2%80%8f/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel> </rss>